red-t-shirt-sometimesdee T-shirt newsSuggestive children’s T-shirts withdrawn from sale in New Zealand

Family First New Zealand, a pressure group, called for a boycott on shops carrying a suggestive line of T-shirts targeting children and teens.  Retailer Jay Jays was selling the Little Losers line of shirts in Australia and New Zealand, with T-shirts carrying slogans such as Miss Bitch, Miss Floozy and Mr Well-Hung.  Family First national director, Bob McCoskrie said the slogans sent the wrong message to impressionable adolescents.  He said the sexualisation of teenagers and young children was a serious issue and was an example of profits being put before the safety and wellbeing of children and families.  Justin Murray, the MD of Just Group, which includes Jay Jays, said the international brand was popular in a number of countries. The messages were light-hearted and did not poke fun or send offensive messages about other people, he claimed. But after New Zealand parental groups expressed their dismay at the marketing of the range, the clothing chain bowed to pressure and withdrew its Little Losers T-shirt line.

Seeing Red over T-shirts

In one American town, a T-shirt row has divided the firefighting community.   Red T-shirts were supposed to kick off a local campaign by firefighters as part of national support for American troops stationed overseas.  So on 11 January firefighters from Local 1032 joined thousands of fire departments nationwide for Red T-shirt Friday, which encourages the wearing of red in support of soldiers not only in Iraq and Afghanistan, but worldwide. Union members pulled on their red, long-sleeved T-shirts only to be told to take them off by their fire chief! He wanted them to wear a red polo shirt, with a collar, similar to their uniform with Medford Fire on the back in white block letters and ‘Support our Troops’ on the sleeve.  In Medford, firefighters are not allowed to wear T-shirts, just long or short sleeved work shirts, collared polo shirts and sweatshirts.

red T-shirt by sometimesdee

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