Eco-message T-shirts

July 11th, 2008

It’s been forty years since the swinging sixties, when the T-shirt has become a must-have for all summer wardrobes. But today it’s not the old tie-dyed version that has to be considered as both a fashion and a political statement.   The modern T-shirt has to be made of organic cotton and generally bears a slogan for a charity or cause.  Everybody from H&M to M&S has found room for T-shirts made of environmentally-friendly materials, most of them with slogans like ‘preserve Mother Earth’ or ‘no sweat in my T-shirt’ with a picture of a sweatshop worker underneath.  

According to a recent MSNBC report, around 2 billion T-shirts were sold worldwide in 2007 and this year sales will rise again.   Choices for organic versions of the classic T-shirt include hemp, bamboo, tencel, soy fabric, modal and organic cotton and while wearing a T-shirt is an obvious way to promote a favourite cause or announce a belief system, it also helps to save the planet. Literacy T-shirt courtesy of Wrote

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Entry Filed under: T-shirt news, Fair trade, Fashion, T-Shirt Printing, Printing