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Clothes2Order Home » Printing and Embroidery News » Embroidery for a Pope, Jobs for Many


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Embroidery for a Pope, Jobs for Many


Sunday 08th of April 2007 03:06:57 AM

Embroidery for a Pope, Jobs for ManyWhen Maria Celeste Chad, who is the founder of NGO Orientavida, an organisation which provide sewing and embroidery jobs to low income families in Potim, Brazil, found out that an order was placed to sew bed clothes for Pope Benedict XVI, she saw it as not just an opportunity to pay her respects, but also as a way to gain exposure all over the world. The bed clothes, which consist of pillow cases and sheets are being embroidered with a technique called boutis. It is a French embroidery technique that takes a long time to complete. One of the pillowcases alone has taken forty-five days to complete.

The bed clothes are made of Egyptian cotton and will have and embroidered ‘Pope Benedict XVI’ on the pillowcase. They will be presented to the Pope when he visits the town in May.

Chad, whose husband was once mayor of the small town, decided to start the organisation as a way to help families survive. Women from Potim and neighbouring villages take embroidery work home with them and are paid based on what they complete. The organisation has helped many families over the eight years it has been in operation. “I myself do not know how to thread a needle. But I know how to sell very well,” said Chad. Clothing, pillows, bags, and other items have been sold in many cities across Brazil and in other countries including Spain, Portugal, and France.

With the Pope’s visit, Chad hopes to bring more awareness of the organisation to other regions in Brazil and beyond. It is her dream to expand the operation and help others who are in need of employment. Chad has already expanded the types of items made to include t-shirts, adult clothing, and children’s clothing in addition to embroidery.

(c)Trip Fontaine, www.sxc.hu