Employee appearance goes a long way in making a sale. Big businesses across the globe are implementing casual uniforms for employees consisting of promotional t-shirts or polo shirts. Whether you provide needed services or sell the hottest new items beat the competition with a clean and professional image.
Business owners see a professional employee image as a big plus. Many owners and managers are making it a requirement. Uniforms help employers get employees on board and make sure the requirement is met. Employees have the benefit of not damaging their own clothes.
Customers have positive impressions of employees in nice and neat uniforms. A study by J.D. Power and Associates found that 60 percent of consumers – in both the consumer arena and for personal needs – preferred to use services with employees wearing uniforms.
Of the many benefits of employee uniforms the most beneficial is promotion. Everyone who sees the employee is exposed to the company’s logo and advertising slogan. The uniform should be carefully designed with this in mind.
The first consideration of uniform design is comfort and safety. That is why so many businesses prefer t-shirts. Cotton t-shirts are durable, incredibly comfortable and come in a variety of styles. New fabrics and textile developments are allowing for more advances. For example, new t-shirt technologies wick away sweat and moisture.
It is important to consider the entire staff when implementing uniforms. Will the office staff look more professional in cotton printed polo shirts with the company logo? Should different departments wear different colors of cotton t-shirts? Jackets, hoodies, and sweaters can all be added to the uniform with the company logo.
Once employees are on-line and wearing uniforms do frequent ‘uniform checks’. Employees may become lax after wearing the t-shirts for a certain amount of time. Encourage good grooming and professional appearance at all times.(c) Image by Ginae McDonald, www.sxc.hu/