Custom Clothing to Inspire Your Brand Poppy Townson February 19, 2020 Branding, Business tips In the near-two decades that Clothes2Order has been personalising garments, we have come across an array of eye-catching designs, logos, and artwork for brands of all sizes. Our time spent with both individual and group customers has given us a clear understanding of the importance of branding and how custom clothing can inspire a brand. We believe that, whether you’re a an entrepreneur yourself or work for a larger organisation, the logo you choose — and how you wear it — can make all the difference. There are so many ways clothing can sell your brand, so we’ve gone back through the archives to find some standout examples by past customers of ours. These designs might just inspire your own future creative or marketing projects. Refuse to Blend In Bright colours and bold designs are bound to pique onlookers’ interest. Combine the two, and you’re essentially guaranteed to get noticed. The Bitter & Twisted Crossfit group have ordered with us a few times now, and have always opted for bright, attention-grabbing colours. Their unforgettable look is bound to get them noticed, and stay on the minds of potential clients. We see you, Bitter & Twisted. Literally. Less is More That being said, bold doesn’t have to mean busy. We love the stunning simplicity of this monochromatic design by Blab Digital because the bright red backdrop immediately grabs your attention, while the clean white text is highly visible and legible. It’s no surprise that professional branding is one of their services. Vintage Vectors If minimalism isn’t really your style, you can always opt for a more detailed aesthetic. Old vector drawings are a classic example of this, being full of lines without overwhelming the eyes. The popular London bistro, Salt & Honey, beautifully employs this look on the aprons we personalised for them. We love this design so much because it just exudes elegance — rivalled only by the restaurant itself. Illustrations like the above tend to convey a sense of homeliness and nostalgia, so if that suits your brand, go for it! Illustrate Your Purpose Save both your and your future clients’ time by incorporating an illustration of exactly what your brand does within your logo. Before even reading their full title, you can tell WG Construction deal with buildings in some way. This is due to the striking graphic within their logo, as well as its placement before the more descriptive text. Potential customers immediately know who they’re dealing with — and that’s a company that knows what it’s doing. At the end of the day, you know your brand better than anyone else. Only you can really know what you need and want to say. But I believe looking at these examples teaches us a few universal lessons: Say as much as you can as concisely as possible; a picture is worth a thousand words, after allDon’t be afraid to get noticed; aspire to itTell your story And if you’re looking to get started, or even just see what’s possible, check out the Clothes2Order website and get in touch with a member of our team today.
