Home Company NewsYour Brand, Your Way: Richmond Tea Rooms

Your Brand, Your Way: Richmond Tea Rooms

by Oscar at Clothes2order

This Pride Month, Clothes2order is proud to take meaningful action in support of the LGBTQIA+ community not just in words, but through partnerships that reflect inclusivity and genuine connection. That’s why we joined forces with one of Manchester’s most iconic LGBTQIA+ led businesses: Richmond Tea Rooms.

Nestled in the heart of Manchester’s Gay Village, Richmond Tea Rooms is a whimsical, Alice in Wonderland–inspired experience blending theatrical charm with timeless elegance. Earlier this month, we delivered a fresh set of embroidered black t-shirts to their team, and had the pleasure of sitting down with co-owner Andrew to hear more about what this partnership means.

Testimonial from Richmond Tea Rooms

“We couldn’t be happier with our experience working with Clothes2order to refresh our uniforms at Richmond Tea Rooms. As a proud LGBTQIA+ led business in the heart of Manchester’s iconic Gay Village, we wanted something that felt like a true reflection of who we are—and Clothes2order delivered.

Our new black embroidered t-shirts are not just uniforms; they’re a symbol of our identity. They look fantastic, feel great, and truly embody the elegance and charm of our tea rooms. Clothes2order made the whole process seamless, from production to delivery, paying attention to every detail to make sure we got exactly what we envisioned.

What made this collaboration even more special was how we found Clothes2order, through word of mouth. In a world where everything moves so fast online, there’s something deeply meaningful about recommendations from people who genuinely believe in what you do. It speaks to the strong sense of community we have, both in Manchester’s Gay Village and among those who support businesses like ours.

Thanks to Clothes2order, we have uniforms that don’t just look good—they represent something bigger: history, identity, and the pride we wear every day.”

Q&A with Andrew from Richmond Tea Rooms

Tell us a little bit about yourself and what you do.

Richmond Tea Rooms is a proud LGBTQIA+ led business in the heart of Manchester’s iconic Gay Village. We offer a unique and whimsical tea room experience based on Alice in Wonderland, blending elegance, charm, and quality into everything we do.

Tell us a little bit about Richmond Tea Rooms and what’s next in store for the brand.

Our tea rooms are a celebration of history, identity, and pride. We take immense joy in creating an enchanting space where people feel welcomed and cherished. Looking ahead, we’re excited to continue expanding our offerings and enhancing the experience for our customers while remaining a hub of community and connection.

What do you use custom branded clothing for and why is it important to Richmond Tea Rooms?

Our team’s attire is more than just a uniform—it’s a reflection of our identity. The embroidered black t-shirts we received from Clothes2order represent our brand with elegance and sophistication while reinforcing our commitment to creating a welcoming and memorable experience for every guest.

Why did you decide to get branded uniforms for your team?

At The Richmond Tea Rooms, we pride ourselves on creating a magical, theatrical experience for our guests, and we wanted our team’s attire to reflect that same sense of wonder and professionalism. Branded uniforms felt like a natural extension of our brand—adding polish, consistency, and a touch of our signature style. Clothes2order made it easy to bring our vision to life with high-quality garments that feel as good as they look.

What positive impact has the branded uniform had on your brand overall and team morale?

The uniforms have really elevated our brand experience—from the moment guests walk in, they’re immersed in the world of Richmond, and our team now plays an even more seamless part in that fantasy. Not only do our customers notice and appreciate the attention to detail, but our team also feels more connected and confident. There’s a real sense of pride in wearing something that represents our unique identity, and that’s been a huge boost to morale.

How was the ordering process, and would you recommend Clothes2order?

The whole process with Clothes2order was an absolute breeze. Their team helped us find the right styles and fits that matched both our brand aesthetic and the demands of a busy hospitality environment. The embroidery is stunning and really captures our branding beautifully. We wouldn’t hesitate to recommend them—they’re reliable, responsive, and clearly care about quality just as much as we do.

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